Transform Your Supply Chain Planning and Marketing Strategies with Google Cloud and SAP Integration
Maintaining the right inventory levels is crucial – you want to meet demand without overstocking. With customer behavior and market conditions constantly changing, supply chain professionals need to make fast and accurate decisions. Generative AI is key here, helping to navigate these challenges by improving how we predict and manage stock.
What sets Gen AI apart is its ability to learn and adapt. As it processes more data, it gets better at forecasting, making each prediction more reliable than the last.
This evolving intelligence is what will keep you ahead of your competitors. It’s what will help you understand why Sally in New York likes lightweight jackets in March, why fleece sales surge in Denver in October, and why beach gear starts trending in Miami weeks before the spring break rush. This is what will guide your newly hired analyst through the complexities of seasonal trends versus sudden fads, ensuring your inventory is always aligned with market demands.
But how exactly does Gen AI transform inventory management? Here are five ways it’s making a difference:
Gen AI leverages deep learning models to analyze vast amounts of data, including historical sales, consumer behavior trends, seasonal variations, and socio-economic indicators. Unlike traditional forecasting methods, these models can identify complex patterns and predict future demand with high accuracy. This means being able to adjust inventory levels across different geographies and product lines proactively, ensuring optimal stock levels that meet customer demand without overstocking.
Application: Implementing deep learning models to forecast demand for each SKU, enabling dynamic inventory reallocation based on predicted sales spikes or declines.
Reinforcement learning, a type of AI, optimizes decision-making processes by learning from the outcomes of past decisions. In the context of inventory management, it can dynamically adjust inventory distribution strategies by continuously learning from sales data, returns, and stock movements. This approach ensures that each store and DC maintains ideal inventory levels, even as demand patterns shift rapidly.
Application: Developing a reinforcement learning system that identifies optimal stock transfer strategies between stores and DCs, minimizing stockouts and reducing excess inventory.
Gen AI can process unstructured information from adtech data, social media, reviews, and news sources to gauge consumer sentiment toward products or brands. By analyzing this data, companies can anticipate changes in demand before they are reflected in sales data. This predictive capability allows for more agile inventory adjustments, ensuring stores and DCs are stocked with trending items.
Application: Tapping into customer sentiment to adjust inventory levels ahead of emerging trends, ensuring high-demand products are adequately stocked across all locations.
Gen AI enhances supply chain resilience by identifying potential disruptions before they occur. By analyzing data on supplier reliability, weather patterns, geopolitical events, and other risk factors, predictive analytics can forecast potential impacts on supply availability. This foresight allows retailers to adjust their inventory strategies, securing alternative supplies or redistributing existing stock to mitigate risks.
Application: Implementing a predictive analytics framework that evaluates supply chain risks in real-time, enabling preemptive inventory adjustments to avoid potential stockouts or excesses.
Determining the right level of safety stock is crucial for preventing stockouts. Machine learning algorithms can analyze historical sales variability, lead times, and supply chain disruptions to calculate the optimal safety stock level for each product at every store and DC. This approach ensures that safety stock levels are always aligned with current market conditions and business needs.
Application: Creating a machine learning model that calculates safety stock requirements dynamically, ensuring each product’s stock level is optimized for both availability and cost efficiency.
For those eager to transform these insights into tangible results and lead their teams to new heights of inventory precision, join us at our upcoming workshop. Here, we’ll explore the practical applications of Gen AI in inventory management, equipping you with the knowledge to stay ahead of the curve.
ABOUT THE AUTHOR
Premangsu B, is a digital marketer with a knack for crafting engaging B2B content. His writings are focused on data analytics, marketing, emerging tech, and cloud computing. Driven by his passion for storytelling, he consistently simplifies complex topics for his readers, creating narratives that resonate with diverse audiences.
Connect with Premangsu on LinkedIn
Google Cloud Next 2024 is making waves, and it’s all thanks to a string of exciting updates. But, as Thomas Kurien revealed in his keynote, the real star of the show is “Gemini.” Gemini, Google’s large language model (LLM), is designed for tasks that involve building contextual relationships between vast and seemingly disconnected datasets.
In a parallel announcement, Google revealed the public preview availability of Gemini 1.5 Pro—its most sophisticated LLM to date—in 180 countries. What this essentially means is that Gemini is going to be the lifeblood supplying oxygen across Google Cloud’s tools, apps, databases, and more. And Google made it amply evident yesterday when they released Gemini for accelerated software development, managing application lifecycle, data analytics, security – and pretty much everything under the radar.
The atmosphere is electrifying at Google Cloud Next ‘24.
The rise of Generative AI means our work tools are getting smarter, making tasks easier and insights deeper. This shift is crucial because it’s leveling up how we work and compete. With advanced tools, your competitors might gain an edge with better coding, sharper analytics, and increased visibility. You can’t afford to lag behind.
For those already within the Pluto7 ecosystem, you would automatically get the benefit of Gen AI customized to your specific use case(s), depending on your subscription plan. If you are not, here are five ways you can start benefiting from the power of Gemini across various departmental functions in marketing, sales, finance, and supply chain.
Situation: A potential customer lands on your website after clicking a YouTube ad, browses through several categories but leaves without making a purchase. The challenge is to convert this interest into a sale.
Using Gemini’s capabilities within Pluto7’s Decision Intelligence Platform CX Sense, we can understand the customer’s journey and preferences. Gemini analyzes the visitor’s behavior, identifying patterns and interests from their browsing history. Leveraging this insight, CX Sense crafts hyper-personalized follow-up campaigns, targeting the customer with highly relevant content and offers that resonate with their explored interests.
Situation: A sales team struggles to predict customer needs and tailor their pitches effectively, leading to missed opportunities and a lower conversion rate.
Integrating Gemini into sales workflows, such as through Salesforce, enables sales representatives to generate real-time insights and personalized sales pitches based on a customer’s interaction history and preferences. Gemini can analyze past interactions, product inquiries, and customer feedback to forecast future needs and tailor suggestions accordingly.
Situation: A demand planner wants to understand how a recent trend might affect product sales in the next few days.
Leveraging Gemini’s capabilities within Pluto7’s Decision Intelligence Platform, Planning in a Box, demand planners can sift through historical sales data, social media sentiment, and market trends to forecast the impact of recent events on future sales. Using this insight, planners can adjust their strategies proactively, ensuring that supply meets anticipated demand shifts.
Situation: An inventory planner needs to adjust stock levels efficiently in response to fluctuating demand but lacks real-time data to make informed decisions.
We harness Gemini’s capabilities within Planning in a Box to process and analyze extensive datasets from a variety of sources, such as sales trends, seasonal fluctuations, and supply chain disruptions. This approach benefits planners, who are spared the need to write code or engage in time-consuming data modeling and analysis. Instead, they can simply ask specific questions regarding inventory levels and, in return, receive real-time, actionable recommendations for optimal stock adjustments.
Situation: The finance department needs to optimize cash flow to meet short-term obligations and funding growth, requiring accurate predictions of cash flow trends influenced by market conditions, customer payments, and expenses.
With Planning in a Box, powered by Gemini, the finance team can quickly see where cash flow stands and where it’s headed. They simply ask questions about future cash, considering things like market trends and customer payments. In return, they get clear predictions and advice on keeping finances balanced for both today’s needs and future growth.
And the list of possibilities can go on and on. If you’re keen to dive deeper into the capabilities of Gen AI and explore what it can do for your organization, don’t hesitate to reach out to me here.
And, while you’re here, why don’t you let me know in the comments what excites you most about Gemini?
ABOUT THE AUTHOR
Tarun Kumar, VP of Global Sales at Pluto7, is an MIT-endorsed Senior Data Architect with deep expertise in Google Cloud solutions. He has spearheaded data platform adoptions for diverse organizations, championing supply chain transformations with Gen AI. As an Agile Scrum Master and TOGAF® 9 Professional, Tarun seamlessly bridges tech innovation with tangible business value.
Connect with Tarun on LinkedIn
On-site registrations will be accepted on Tuesday, September 17 between 7:00-9:00AM
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